Search Engine Optimizer's (SEO's) Job Complete Interview Questions - Guide

Search Engine Optimizer's interview is a very practical interview. The work of a SEO professional is something that talks for him even after someone has left working on the particular job. Take your interview seriously and keep in mind all the small things that you have done during your past job. You can be even asked like - "Name any ten directory submission sites."

Read some very important interview questions and do prepare well for the interview next time you are going for a job change. One thing is very clear about an interview is that the more you are clear in your thoughts the more likely you are going to impress the interviewer.
I am listing 35 most asked interview questions in a SEO Job interview.
1. Describe your general SEO experience.
2. On which projects you are currently working on if so name them.
3. Do you own and update any blogs of your own? 
4. Do you currently do any freelance work and do you plan on continuing it?
5. What is the future of SEO Industry.
6. What industry sites, blogs, and forums do you regularly read or keep track of?
7. What SEO tools do you regularly use and what is your opinion on them are they worth using?
8. Name SEO areas you are strong in and name those you are week in?
9. How good you are in writing and do you have any online written content published. 
10. What are link buying, link bait, and other specific backlink strategies?What is the best way to build backlinks? How effective is link building.
11. Name some big names in SEO Industry.
12. What is page segmentation?
13. What’s the difference bewtween PageRank and ToolBar PageRank?
14. What is Latent Semantic Analysis (LSI - Indexing)?
15. Describe Phrase Based Indexing and Retrieval?
16. Given a chance to work on a project implementing only one technique what will you choose and why?
17. How much time will you take to rank this site www.example.com?(Never answer this question without any review and taking a look of its nature of presence on the web. Nature of presence means is the business of the site localized or globalized. Take a look at the site's overall built, navigation, quality etc.)
18. Can you write HTML code by hand?
19. Explain the PageRank algorithm?
20. What do you think of using XML sitemaps?
21. Explain what META tags matter in Google these days.
22. Explain various steps that you will take to optimize a website?
23. What is the difference between SEO and SEM?
24. What role does social media play in an SEO strategy?
25. Why might you want to use nofollow on an internal link?
26. How many target keywords should a site have?
27. What does competitive analysis mean to you and what techniques do you use?
28. How do you evaluate whether an SEO campaign is working?
29. How do you handle a client who does not implement your SEO recommendations?
30. Why are you moving from your current position and/or leaving any current projects?
31. Do you manage Google Webmaster Tool.
32. Which Tool you use for Keyword research.
33. Did you work on PPC? 
34. Have you done any Video Submissions and Video Promotions? Are they helpful?

35. Which is you best project till date that you have worked on?
I hope these questions are well enough for you to answer and checkout yourself when will you be heading for an interview for a sure shot selection in your next interview. Your comments and feedback are invited to encourage me in doing more posts like this to help SEO Professionals. 

Most Preferred OFF-Page-Optimization Steps

Off-Page Optimization techniques are very important to perform after a good On-Page work. Without off-page work it will be no good to the website alone with the On-Page Optimization. Practicing all these techniques will be a great boost to the website's ranking and increasing organic traffic into your website and increase your business. 
1. Free Directory Submission
2. Free Article submission
3. Free Social bookmaking
4. Forum posting
5. Blog Creations
6. Blog Posting
7. Blog Submission
8. RSS Feed Directory submission
9. Free Local Classifieds Add
10. Free Global Classifieds Add
11. Press Release submission
12. Image Optimization
13. Video Optimization
14. Social Networking sites Add.
15. Free Advertisement 
16. Free Yellowpages
17. Newsletters
18. Email Marketting

On-Page-Optimization-Steps

On Page Optimization is a very important aspect in SEO. Without support of On-Page SEO Off-Page can not do any great leap in the traffic and ranking of the site. 

Many of these on page techniques are also needed to track the websites performance like the Google Webmaster Tool and The Google Analytics.

1.Keyword research and Analysis
2. Doc type Analysis
3. Optimization of title tags of all important pages
4. Optimization of other Meta tags (Description etc…)
5. Optimization of header tags H1, H2, and H3
6. Analysis of bold tag
7. Optimizing JavaScript and CSS codes
8. Optimization of non index able attributes like Frames
9. Optimizing HTML Source Code
10. Image optimization
11. Hyperlink Optimization
12. Optimizing internal linking structure (Navigation)
13. Optimization of external Links
14. Broken links analysis & correction
15. W3c Validation
16. Creation & Optimization of HTML Site Map
17. Creation, Optimization & Submission of Yahoo (TEXT) Site Map
18. Creation, Optimization & Submission of Google (XML) Site Map
19. Website architectural correction
20. Content Optimization
21. Canonicalization error correction
22. Blog Setup
23. Google Analytics Setup
24. Google Webmaster Tool

Few Quick and Easy Ecommerce Site Optimization Tips & Tricks

Optimizing a ecommerce website needs a different approach. This is what is done onsite on these sites. An ecommerce sites itself means there are lots of you can say thousands of products available under various categories and sub-categories for sale. Each of these categories and sub-categories is presented using paginated pages and the visitor on the site is given some controls to be able to view view products based upon price, availability and various other attributes. Each of these different views and each paginated page of products use unique URLs, but the introductory copy is common to all pages and views within the category or sub-category. 

The quick and easy approach to focus on the main category and sub-category landing pages by: 

a) No-indexing all paginated pages using: in the head section of each page and

b) Introducing the canonical tag to all paginated pages, indicating the parent category or sub-category page and the canonical

version using: .

The effect that comes after these changes are quite noticeable and important. By no-indexing the paginated pages Google was no longer required to crawl and index pages that present largely the same content as other pages in the same category. This brought immediate focus to these important landing pages for the keyterms used in the descriptive category copy, which was no longer duplicated.

To notice the changes, the he paginated pages were no-indexed they were not no-followed. This means that the linked product detail pages, which are all unique, are still visited by the crawlers and this improved the indexing of these pages.

Additional Onsite SEO Enhancement:

Identifying keyterm themes relevant to each category then prioritizing the various keyterms and ensuring they were used appropriately in the page titles and content. In some cases dynamic elements that bring fresh, relevant content to each of the key, category landing pages.

Its also better to make segmented sitemap that present less than 100 links per page, built from the product database. This step will improve search engine position and greater traffic. 

The result of these fairly simple onsite changes has made big increase in traffic arriving from the organic SERPs as a result of both generic and long tail searches, due to significantly higher rankings for various terms. Also, the relevant category pages are those which are returned in the SERPs and visitors are now entering the site through category pages that are most relevant to their queries. Visitors are therefore finding what they were looking for and clients are selling more products so everyone @@@@@ happy.

How to Get Started With Social Media Marketing Strategy Effectively

People often wonder nowadays about the Social Media Marketing Strategy . The general questions that are in mind always are:
>>How to start social media marketing campaign?
>>What’s the plan & strategy behind social media?
>>What are the goals for Social Media Marketing?
>>How much time it will take to display the results?
>>And what are the risks behind Social Media?
To answer these questions the best way will be to Social Media as - 

>>The most effective way of getting netizens attention and to reach online people.
>>People tend to take part in online conversations and are happy to communicate with brands. >>The information found on the Social Web can be quite interesting and quite informative when applied to a business. Social Media Marketing Plan Steps:1. Start with the Goals:Increase brand awarenessBuild authorityLearn more about your target audienceGain inbound linksEducate and inform your customersImprove customer serviceMaintain and manage your brand reputationReach new channels of customers through new channels.Create direct connection between customer & the company2. Create a Strategy Based on Research:Find if your target audience is onlineFind out the successes and failures of other social media campaignsCreate real timeline for the campaignAlways measure the results.3. Follow these steps:>>>Methods:Write/Read a blogShare a Photo, VideoBookmark a WebPagePost a Question OR Start a PollGive replies to asked questions OR participate into other’s PollAdd a CommentWrite a reviewSubscribe to a Website>>>Community:Most social media strategies are based on the community and how you will connect with the people you want to bring around your business.>>>Neighbors:Reach out to others like friends of your friends in your community, comment, and share.>>>Attention:Try building awareness and encourage relationships with the media i.e. the community you are in and with the medium i.e. the Social Media.>>>Measurement:Reader commentsRSS SubscribersTwitter FollowersFacebook FansDiggsLinksVisitsSearch ResultsPodcast SubscribersStumbles>>>Risks:People talk about you in a bad way thats the risk in this. Try not to hurt anyone.

As this is a growing trend and field so you will get to read more on this in later posts. Keep waiting