Cart Abandoment: Why It Happens? How To Recover Your Lost Opportunity?

Getting a lot of traffic for your website is awesome! It all happens due to your efforts to get good content, great products to sell on your website, Huge amount of back links, very good internal linking and site navigation and a lot of other things. When we get a lot of traffic through various sources on our website that means people are loving your website, your products and services. 

But we always want more as we are human beings and we are never satisfied with what we are getting. we can always do a little effort to get more sales and leads. Especially for an e commerce website, we always want to get more orders. There are a lot of instances where many e commerce websites do get a lot of cart abandonments. We can reduce the cart abandonment ratio to increase the sales from our website and get a lot more revenue generation for our website. An independent web research company claims thats 67.75% of the total shopping cart are abandoned. That means that 7 out of every 10th visitor is leaving the cart on an average. Few reasons why someone can abandon the cart are:

1. Price too high(above the expectation) 

2. Didn't liked the product 

3. Free shipping not available

4. It was the first visit of the customer. As almost more than 90% people will not like to buy the product in their first visit.

5. Another website offering the same product at a lower price

6. Process taking too much time

7. Security concern while doing payment

8. Price presented in some other currency

9. Website crashing

10. Too many steps before final checkout

Few things that we can do to reduce the cart abandonment ratio are:

1. Offer some discount to the customer

2. Offer some loyalty program to cart abandoner

3. Use re-targeting for those who have left the cart

4. Use call tracking to track orders over phone or through sales support. 

5. Email about the cart abandonment to the customer and remind him about the purchase they left with some offer specially for them

Cart abandonment is not just the end of opportunity for you, it is a great start for you to re-engage the customer back to your website for some more value added sales. Use your re-targeting tricks efficiently to get more out of your e commerce campaign.

The Most Successful SEO Techniques In 2010 - Simplified

The Most  Successful SEO Techniques In 2010

SEO Techniques in not something very much hard, impossible task. Its all about performing some very tricky trends of SEO that are very much the basics of SEO. The main thing that employs a SEO is that the Client want a targeted Website traffic with a goal and intention to increase their sales and also to increase brand awareness.

ofcourse the website needs some very good product display, graphics and very high quality webdesigning skills and work so that the customers will like the clients products. But still if the client needs better output from the website the most important thing is that the Web Designer should be in touch with the SEO specialist at the time of finalizing the website.In this way the results for the clients can be outstanding.

An effective website optimization drive let the search engine index a site and to come on top on the most important keywords that bring client who can be prospective buyers. For that you need to know the basics as well as the awareness about the latest techniques employed is also as important as anything. The other very important thing to know is that you must understand the nature and  key factors of the targeted market sector. s you can let you client be on top on the sales term by targtting keywords if you know and understand what others do and what they are doing.

The other very important spect should be for a SEO Professional that he must have the target to bring traffic from HUMAN VISITORS. Yes, Human Visitors as they are the one who can be the customer for the client. That is, they can increase the conversion rate for the client. For this thing the most important thing is the content of the website in each and every section. Yes the content is always the king and it will remain the king for long. The content should be fresh, unique, informative and relevant to the search query.So the content for  SEO is very important factor. The quality content lets the natural visitors find you in the search engine.

Now talking about the SEO techniques there are both good and bad SEO techniques. But the bd ones should not be employed at ny cost and should be avoided. Bad techniques are like use of Hidden Texts, Optimization of Irrelvant Keyword phrases, Link farming, Linking site with not so or not t ll relevant theme sites, keyword stuffing etc. These techniques are very bad in  terms of  clients business and conversion rate. But applying these techniques cn lead to ban from from the Search Engine Index. So its very important to select the best SEO Service available nd not the cheapest service available.

A SEO also must be ware of the market trends, and he must also work on analysing the competitors strategy, The consumers mind, and he must do extensive research on the keywords to optimize. So the SEO Specialist's service cn also be called as that he is an Integral part of the Internet Marketing Team.

The main factors that are the basis of  SEO project are:

1. Domain Name: Domain name should be one of the keyword related to the business and tht should be very important. Try selecting a domain name (keyword based without ny hyphen.)

2. Domain Extension: If business is global use .com, .net, etc, and if it is country specific use .co.in, .nz, .co.uk etc. according to the country of your living.

3. Hosting: Hosting in the country where you focus to target your business is also a good aspect.

4. Url Names: Choose the nme of different pages according to relevnt keywords.

5. Robots.txt File: Robot.txt file help permiting or denying access to crawlers to crawl through your site pages.

6. Navigation: It must be the simplest

7. Meta Tags: Its one of the important spect nd a part of on page SEO Technique. It includes a Title, Description nd keywords. Though keywords are now less counted by some search engines. It should be unique for each different pages.

8. H1 Tags: Use this for the short on page content description. H2 and H3 Tags- Use for Headings for sub category's within the Content.

9. Internal Keyword Link Strategy: Use targeted keywords of your site to link between pages of the site.

10. Image Alt Tags: Helps with Accessibility.

11. The site should confirm to the W3C standards.

12. Site: Create and submit sitemap's - formatted in either .xml -.htm - .txt.

13. RSS Feed: Create and submit RSS feeds to relevant feed directory's

14. Article Submission: Create and submit Articles

15. Link Building: Find relevant websites within the same market sector or niche and form a link partnership. A link exchange should be made by utilising relevant keyword Anchor Text.

16. Relevant Directory Submission: Submit your website to relevant or industry related directory's.

17. Social Media: Utilise relevant Social Networks and Forums related to your Market Sector.

18. Blogs: Utilise Blog sites relevant to your Market Sector. Try To post blogs on your market sectors keeping in mind your website.

19. Try linking your website with .org, .gov and .edu sites. Linking with these site gives your link high value in comparision to other sites.

The above factors are proven SEO Techniques, that will help increase targeted traffic from achieving good or high ranking search engine positions. Following these steps effectively will lead to traffic for your website and increasing your clients business.

EPIC - Web Browser Developed By India For Indians

EPIC - Web Browser Developed By India For Indians

Here comes another reason to celebrate for the Indians as we have developed a Browser Called EPIC. The browser is first of its kind in the world which is specially designed to support 12 Indian languages including Hindi, Nepali, Bangla, Marathi, and Punjabi etc.
It is also the first browser to be anti-virus enabled. It is completely secure, fast to browse and download, provides complete privacy to count a few of the features provided.
It has complete Indian look with a count of around 1500 themes from India to give it a complete Indian look and feel.
Click This Link To Go to Download the EPIC.
Download EPIC

Experience Epic. Get It Now, FREE!

What Is Keyword Proximity?

What Is Keyword Proximity?

"Keyword Proximity" refers to the closeness between two or more keywords. The closer the keywords are the better it will be for the SEO Ranking of the keywords.
Keyword Proximity is the fine combination of keywords of keyword density and the prominence of that keyword in the whole content which is to be optimized. So proximity looks at the location of the keyword in the sentence and how often it's being used in that sentence and also takes into account the distance between them.
Proximity is difficult to calculate when two or more keywords are used as keyword combination. Especially when the keywords are not close together.
Keyword proximity considerations should include the proximity of keyword or keyword phrases to other keyword occurrences within the page, as well as the top of the page. After all, the top of the page usually tells you what you are there to read about.

How Proximity Of Keywords is useful for Seo Ranking?
Ofcourse to get high rankings on search engines like Google, Bing and Yahoo a good proximity does help, but it's not everything. We all know that very well.
And as every small steps make a giant Google position, it has its added usefulness and advantage.
The usefullness raises higher when is't also taking into account the weight of words in HTML elements like "Title".
or .
For example:

How Keyword Proximity Affects Search Engine Rankings.

How Keyword Proximity Affects Rankings In Search Engine.

Using the example above, if someone searched for "search engine rankings," a web page containing the first sentence is more likely to rank higher than the second.
The reason is because the keywords are placed closer together. This is assuming that everything else is equal, of course.

Lets discuss one more thing in this post which is very much related to Keyword Proximity and that is
"Keyword Prominence".
Keyword Prominence:-
Keyword prominence refers to how prominent keywords are within a web page.
The general recommendation is to place important keywords at, or near, the start of a web page, sentence, TITLE or META tag.

What Is Ballpark SEO?

What Is Ballpark SEO?

By Ballpark SEO, we mean SEO Prices and Quotes. 

Suppose you want to make a proposal for an SEO project for a client, you approach him with some quotes along with some other required details(your achievements earlier, etc). So while sending the quotation you need to send the quote in such a way that it is nearer to the reality(don't mention that we will get you results in 1month/1week, etc, if you mention so, you need to show him with some proof of work which provided such results earlier).
So Ballpark SEO means quoting something which is near to the range or its scope for SEO.

A ballpark SEO is a more or less approach and a very rough calculation, for a SEO project. If a cost or amount is measured in the ballpark, then it is within the range that the person asking for the estimate expected, which can be a helpful decision making tool. We can use the ballpark SEO to decide whether a project is worth pursuing or not based on the rough measurements and general estimates. 

Search Engine Optimization ranges are quite broad. Factors to consider are the size of the site, the number of keywords you want to optomize for and the number of pages within you site that you want to optimize.
Many people fail to realize the search engine optimization is not about optimizing websites its about optimizing webpages in a website.

"If your planning at starting an SEO campaign ensure that you choose a well reputed and qualified company or consultant. In the long run, paying a little bit more for a quality consultant will be worth it!."

Why Having More Quality Backlinks For Your Site Is Very Important??

Why Having More Quality Backlinks For Your Site Is Very Important??

"Backlinks Play Important Part In Your Websites Traffic & Popularity On The Web"
As we know being a SEO Professional, that Link Building is a very integral part of our business. Link Building make a website's inlinks on to another site and it leads to referrals traffic from there. Over all it help in getting good PR (Page Rank) for our site. 
So lets discuss about some general link building trends, techniques and terms which take part in the overall process. 
1. Link Popularity
Link popularity is a measurement of all the links coming into your site (or backlinks), as well as a measure of the quality of those links. According to the major search engines, if your website is good it should be linked to other website of the same theme like your website. If you have no incoming links from another sites, Search Engines think your website is of little relevance. The more links you have, the more “votes” you have on how popular your site is. Thus, the act of link building can be likened to campaigning.
All search engines factor link popularity into their algorithms, but they calculate it differently. As a general rule, Google is more interested in the quality of the links, while Yahoo is more interested in the total number of links to your site.
2. PageRank
Google uses PageRank to determine the quality of a given site measured on a scale of 0-10, with 10 being the highest. To see this number, you can install the Google Toolbar or use any of several browser add-ons. From Google’s point of view, having one link from a site that has a large PageRank counts more than many sites that have a lower rank. A page that Google has already rewarded with a decent PageRank (or PR for short) is sometimes called an authority page. Once you have a PR of 1, your site has some power. When your pages achieve a PR of 3, 4, or 5, you have “link juice” to pass on to other pages.
3. On-site SEO
The allocation of PageRank from one page to another within your site is sometimes called on-site SEO. An advanced form of the discipline is known as “PageRank siloing,” or “PageRank sculpting.” If you have a Web page with good PR, you can use that page to get other pages higher in the search engine rankings for specific keyword phrases.
NOTE -- We will discuss "PageRank siloing" & "Page Rank Sculpting" in a another post in detail. 
While off-site optimization plays a larger role in gaining natural organic traffic, you can still see between 20 and 30 percent boosts in rankings by properly optimizing your pages with on-page factors. 
4. Internal Linking Structure
Start with your title and header tags. The area to focus on is your internal linking structure. Basically, you want to link stronger pages to weaker pages of your site.
This concept of getting backlinks to a page internally is sometimes overshadowed by trying to acquire backlinks from external pages. Why not use the same concept and apply it to your internal linking structure and reap the rewards?
5. Nofollow Tag
Now, let’s say you have a shopping cart or link on your site that leads to a page that you don’t care to send link juice to. You can add a nofollow tag to the end of the link in your HTML code. This conserves your link authority and applies it to the links where you want to pass authority. A link using the nofollow tag looks like this: a no-followed link

What Is KEI (Keyword Effetiveness Index)

What Is KEI (Keyword Effetiveness Index)

KEI is Keyword Effectiveness Index. KEI measures the number of searches for a keyword with the number of search results to point out which keywords are more effective and fruitful for your business. 
Suppose the number of searches for a keyword is 500 per month and Google displays 500,000 results for that keyword. Then the ratio between the popularity and competitiveness for that keyword is 500 divided by 500,000. In this case, the KEI 0.001. The higher is the KEI, the more popular your keywords are and less is the  competition. This gives you a fair chance for you to be on top with that keyword. 
However, the KEI makes no statement about the quality of the competition. While there might be only a few competitors in the search results, these competitors could be big players with big SEO teams and thousands of back links.
But do not panic if you don't have a better KEI. You can get on top with any keyword of your choice provided you put a lots of wise effort in your work. Yes wise Effort, mind it. Play with the search engines by following the basics of search engine techniques. And definitely you are gonna rock with your keywords in no time. 

FAQ'S Related To Caffeine- New Indexing System

GOOGLE-CAFFEINE

All Internet & SEO concerned persons have atleast heard of the new Indexing system introduces by Google recently. At first Caffeine was in its Beta phase at users end. But now finally google has completed implementing the new system. This will now allow indexing fresh contents/new pages or the updated ones very faster.
Earlier the Google Indexing system was layer based formula. In this structure Google was indexing webpages on the web in layered based structure. So in this system some of the layers were getting refreshed very much faster and more frequently than other layers. According to the Google Blog the main layer was refreshed in a couple of weeks. And this layer system was mainly based on the PR of the website. It clearly means then that the website having PR 2 will be refreshed more faster than the website having PR 1.

1. What Is Fresh Content And How Is It Useful?
In a Good PR site the content get refreshed or we can say "cached" in only a few hours. But for a news site or very important public sites the informations are meant to be available to the public as soon as possible. In this case Google's Caffeine will visit the page and cache the new page quickly. The updated information will include the page title, description etc so it will be readily available to the public in a no longer time. Thanks @ Caffeine!!
2. How Caffeine Shows Fresher Contents More Quickly?
Google's New Caffeine is a continuous system globally. It adds new result/information in search engine database quickly and with the help of that database it shows fresh contents. Google has already started to real time search result through Twitter, but caffeine will make available fresh contents readily available very quickly from blogs, websites, news portals etc.
3. Caffeine Will Benefit Professional Bloggers Immensely Including Newbies!
If you are the one who is engaged most of the times writing web contents for blogs and websites and submitting your content to social bookmarking sites then your content will be refreshed or cached faster on the search engines. As for the blogs, Google is the chief contributor to their web traffic, so as a result of faster caching the content will get more traffic much faster. And the main thing is that the traffic will be organic. And any change in the content in the meantime will also be indexed by Caffeine as it will come to your site/blog. This will help bloggers like me also who are more concerned about posting blogs quite frequently if not more frequently.

How Caffeine _ Google's Brand New Search Indexing Will Make It More Big

Google Adds Caffeine To Search‎ Index For A Faster Updates And Faster Searches

Here is one great news for all of us who have interest in Internet or who is working on the search engines. Specially the SEO's around the world will be gifted by "Caffeine"
Have your heard about this headline hitting the web recently - Google makes big leap in search index with "Caffeine"!!!
Google has launched it's new index, dubbed Caffeine. It promises faster updates, faster searches, and expandability to match the growth of the Web.

List 1 Of Very Good High PR Forums- Make BackLinks

Hello Friends, as promised to you that I will come with some very good Forum links next, Here I am. As I have already discussed that forum is a great way to increase your backlinks and traffic. Explore these Forums so as to find out which one falls in the category of your own website. Just register there and put your signature(Forum Signature) with the help of BB Code.
A BB Code is in the form - [url=http://www.yourdomain.com]Your Keywords[/url]
Note: The Links shared here are totally based on my Google mining. And anybody joining these forums must abide by the rules and regulation described in the Term&Conditions of the Forum. This blog has nothing to do with anybody creating any nonsense in any Forum.
So here is the List of Forums:
1.http://www.flaminglips.com/ Page Rank 6
2.http://www.robbiewilliams.com/ Page Rank 7
3.http://phpnuke.org/ Page Rank 8
4.http://www.mmo-champion.com/ Page Rank 6
5.http://eduforge.org Page Rank 6
6.http://nasco.coop/ Page Rank 6
7.http://forums.silverlight.net/ Page Rank 7
8.http://forums.seds.org/ Page Rank 6
9.http://processing.org/ Page Rank 8
10.http://mybookface.net/ Page Rank 7
11.http://www.tugzip.com/ Page Rank 7
12.http://www.ijoomla.com/ Page Rank 7
13.http://groups.adobe.com/ Page Rank 7
14.http://support.freeforums.org/ Page Rank 6
15.http://www.slideroll.com/ Page Rank 7
16.http://www.amcharts.com/ Page Rank 8
17.http://www.campaignmonitor.com/ Page Rank 7
18.http://librarycopyright.net/wordpress/ Page Rank 6
19.http://www.olark.com Page Rank 7   >>> http://www.olark.com/forum/index.php
20.http://www.macheist.com/ Page Rank 6
21.http://www.gothamcenter.org/ Page Rank 6
22.http://www.urusoft.net/ Page Rank 6
23.http://www.dabbledb.com/ Page Rank 7
24.http://www.hgo.se Page Rank 7  http://www.hgo.se/bibliotek/lansbiblioteket/forum/index.php
25.http://lightneasy.org/ Page Rank 6
26.http://www.netflixprize.com/ Page Rank 7
27.http://piwigo.org/ Page Rank 6
28.http://www.colorschemer.com/ Page Rank 6
29.http://www.vocaleyes.co.uk/ Page Rank 6      http://www.vocaleyes.co.uk/forums/index.php
30.http://www.glasgowstudent.net/ Page Rank 6
31.http://maidon.pcarrd.dost.gov.ph/joomla/ Page Rank 6
You will get The Next List very sooner. Keep waiting untill I find some more good Forums.


List 2 Updated