Showing posts with label SEM. Show all posts
Showing posts with label SEM. Show all posts

Saturday, May 24, 2014

Best SEO Training Course In Jodhpur-SEO Institute

Best SEO Training Course in Jodhpur: On-Page, Off-Page, Social Media Optimization, PPC Training for Google First Page Ranking, Yahoo and Bing Search Engine Ranking.

We are living in the world of Internet. Life has become very fast and technology has taken a very important space in our lives. This super-fast life has made our life very busy as a result, we get very less time for our own life and needs. As my personal experience we all try to find our daily requirements online. Be it grocery, clothing, mobiles, computers, TV, camera, Home appliances, personal accessories or anything you will find everything online. Finding our daily needs online has many benefits, it is hassle free, it is available 24*7, and the best thing we get exciting deals and offers while shopping online.

With the emerging trend of e-Commerce and online shopping, many retailers have started their business online. Online business has reached us for our help in this fast life with the help of SEO, Internet Marketing, Social media, Social Media Marketing and Digital Marketing. I have also helped Online businesses reach people and helping their life and adding comfort.

I am currently working as a Manager Digital Marketing in a renowned eCommerce company selling men and women Indian Ethnic clothing online to all parts of the world. I work in Bharat Plaza (www.bharatplaza.in). It is not very easy to reach millions of people online and sell your products. There are a number of other sellers who are your competitors and they also want to reach the same people to sell their products. Internet Marketing, Digital marketing and Social Media Marketing are the tools which help doing a successful e-Commerce business online. You have to be available for your prospective customers everywhere on search engines like on Google, Yahoo, Bing etc. through organic methods. Other than organic source, you can reach your customers though PPC (Google Adwords, Bing & Yahoo paid results). Social Media has also helped a lot in reaching Billions of prospective customers. This needs a lot of efforts to be made through all this Organic, Paid and Social media Platforms. 


As a Digital marketing and Online Marketing professional, life is very exciting and challenging. In fact it is fun facing daily challenges and doing some serious and innovative things to make your website and your business stand apart from your competitive.

I have faced many challenges in looking out for a good team to work here in Bharat Plaza. After searching for real good people with some knowledge and understanding of SEO and internet marketing I found some guys. So I have started to help the young students and fresh graduates from Engineering and various other disciplines to start their career in the field of SEO, Internet Marketing and Digital Marketing. The city Jodhpur is full of fresh talents from many Engineering Colleges and other colleges.
I am inviting everyone who is willing to start their career in SEO(Search Engine Optimization), Internet Marketing. Search Engine Optimization in Jodhpur is a challenge for students as the institutes in Jodhpur just don't not have any experienced trainer and teachers to guide the students properly.

With my experience in Search Engine Optimization for more than 7 years, 7 years and 5 months to be precise. I have worked in many reputed companies in Delhi NCR since 2008 till December 2013 before starting my Job in Bharat Plaza in January 2014. I will try to pour all my knowledge and experience while teaching you the secrets of Search Engine Optimization (SEO). SEO Course in Jodhpur by a experienced Teacher is a reality now.

Any company, organization or individual who needs to drive more targeted traffic to their website will benefit from this training course. This includes marketing managers, marketing directors, business owners, online marketers, online advertisers, marketing consultants, new media consultants, webmasters, IT managers, in-house SEO analysts, and anyone working with search engines or in the search engine optimization and marketing industries. Our Standard SEO training is a full-blown, 360-degree view of SEO, and is packed full of fundamental SEO, technical information, and tried and true methodologies – plus an introduction of other Web marketing disciplines and how they play into SEO.

What is covered?
  • SEO fundamentals and key concepts
  • Optimising engagement objects, e.g. images
  • Increasing click through rate and engagement
  • Local search
  • SEO and social media
  • Ranking Reports
  • Page Analysis
  • Article Submission
  • Directory Submission
  • Social Bookmarking Submission
  • Website Anatomy
  • Linking Strategies
  • Site structure and key concepts
  • Measuring success and other key SEO KPI’s
  • Personalized and behavioral search
  • Analytic
  • Future Of Search
  • Best Practices

To give proper guidance and attention to all my students, I will just have 4 students in a batch. Hurry to book your seat now!
Call on 08769053143 to book your seat.
Main features of Seo Course In Jodhpur By Abhineet Shukla:-
  1. One to one teaching
  2. On Page Optimization
  3. Off Page Optimization
  4. Full practical exposure
  5. SEO Practical Training
  6. PPC Practical Training
  7. Social Media Practical Training
  8. Digital Marketing Tools
  9. Google Analytics
  10. Google Adwords
  11. Email Marketing Training
  12. Facebook Marketing
  13. Twitter Promotion
  14. Internet During Class

Thursday, September 13, 2012

Search Engine Optimization Has Gone Beyond Traditional Link Building Strategies

SEO/Internet marketing is the most happening word among the business owners. Everybody wants to expand its business and don’t want to confine themselves to just some local place. Everybody wants customers across the globe. So what is wrong in this? No, actually it’s a thing which should be appreciated.

Now comes the companies/Individuals who take the responsibility of doing the SEO/Internet marketing for these companies/businesses. So now the later are those who are having the core responsibility of how they will get customers for the former. What strategies are they going to follow? Nowadays millions of other person is having the same product and services who want to sell it over Internet. So how is your SEO/Internet marketer going provide you that extra edge over the other sellers. It’s time to think beyond the conventional SEO process. This is the age of social media. Get involved in more and more social media. Get your brand and business flourish on Facebook – “The GOD of Social Media”. Yes Facebook is undoubtedly the GOD of Social Media Platforms. Here you will find people from each age group. Here you will find the whole world. Here you can get gigantic customer base for your product if you can actually reach the millions of people over the social media.

What we are talking about here is getting some branding done over the social media and at other places on the Internet. One will only trust the product you are selling, either if it is being offered at the lowest price so that it can attract those who have a tight budget or the product you are selling is having enough reputation, so that people can actually neglect the price tag. This is something which is getting popular as Invisible SEO. Invisible SEO is not anywhere related to the normal SEO i.e. only building quality links for the website, getting anchored links on some other related website and getting more and more back links for the website. Invisible SEO is actually building a brand image for your product, building a quality image for your product over the huge Internet based customers, and getting attention of the millions of your prospective customers through some real time engagement. Real time engagement of the customers is possible through Social Media Platforms.

I have not said that the conventional SEO process is not worth. But I have just put a little more emphasis on the Invisible SEO. Of course we have to put our self engaged in both the link building process and the branding and managing reputation process. Giving a proper customer support after sales is also a very nice part of invisible SEO process. This will ensure a word of mouth publicity of your product and this again comes under the invisible SEO part.
Most importantly, the content for your business website will matter a lot. Never underestimate the content for the website. Your content is going to take you to the highest level. Invest a lot of time in writing the content. If you have a quality content than you are surely going to impress the masses over the Internet.

Friday, December 23, 2011

You Need To Revise Your SEO Strategies After Regular PANDA UPDATES

Guys,
All the SEO Community is just looking for the way to stand against the frequent and regular PANDA updates. Panda is so busy updating its algorithm that many of us are not able to think of the way to cope well. But the core answer lies in the Google old age Seo fundamentals: Quality Quality & Quality. All Google needs to put you above all your competitors is Quality content with no duplicate content, informative content, Unique Content, Quality Links, Error free Html codes on the Website, regular content update on the site to make you stand out.

As Seo is now a days seen as a way for direct marketing to reach the customers and clients look for generating better ROI by SEO campaigns, we need to go that extra mile to reach their expectation level. Traffic - relevant traffic to the website is the key for this. If we are able to convert 25% of the total traffic to our site interested into   what we are selling will do all the good work you are trying for. For this you can not neglect the important of Google Plus, Facebook and other Social Media sites. Just Hang on to these Social Media sites with your sites with some likes, comments, votes and you will be rocking. 

Friday, September 16, 2011

Talking About The Latest Buzzwords In Running A SEO Campaign


For quite some time now, I was away from my blog. Away in the sense that I was not getting ample time to write something here. Nowadays, I have bigger responsibilities at my work place. Working as a Team Leader. Yeah, feels good… But at the same time you while you have the charge to lead a SEO campaign of your client, you are always under pressure of achieving good results. You are expected to do every possible thing so that the campaigns do well. And till now, I think I am doing well if not the best.

I will just talk about something that is really very important these days according to me…( LOL I am not a Matt Cutts whom you will prefer listening to).

I have felt that nowadays, SEO job has become trickier. I still remember the days when I started my career as a SEO in Jan, 2008. At that time I hardly used to do any other thing except the Directory Submissions, Social Bookmarking, Article Submission, Forum Posting etc. But gradually Google made the search algorithm more and more complex making people carve for new ways to achieve the best visibility on search engines. Yes you got my point here. I am talking about the role of Social Media. Social sites like Facebook, Twitter, LinkedIn, Digg, Delicious, and Stumble Upon, My Space are a few big names to count from the Social Media arena. These Social sites have revolutionized the whole search Engine process. Now a day’s you can’t ignore the role of Social Media sites while running a SEO campaign.

Facebook introduced a “LIKE” feature in it. It became the Buzz word in SEO. It started to affect the Bing search results. Then it also came up with the Fan Page concept. The Facebook PAGE with huge fan following is what people are looking for now a day. Some brands get fans just as they are well known to people everywhere e.g. Reebok, Nike, Coca Cola, and Pepsi. But a local brand trying to get more and more customer base also wants their fan following to advertise their brand. They are running their own Social media campaigns to get more fans, get more audiences for their products. The Facebook Page is also very important as the product get instant feedback from fans about the product so that the companies get to know about the want from the people (fans). Brands are running contests, discount offers so that more and more people can avail the facilities, services or products what they are offering.

Twitter also is the front runner in the role of creating social media awareness about brands. People are now aware of the fact that they have much choice while selecting a product or service they want to avail. So they always listen to other people who have experienced the particular services and products on social media. Twitter is a great place for this now. Tweets from people can make people change their mind about selecting any service or purchasing any product. The products and services which are the best gets Re-Tweets from other people who have already experienced it, making it a popular choice for others.

Likewise, Diggs, Stumble, Delicious can help you come on the front page of these websites if your update and share gets maximum votes. Coming on the home page in the news section of these big Social giants will derive huge traffic for your site and likewise the SEO campaign will also get a boost.

Lately, Google introduced the +1 in their huge collection of Google products. +1 is said to affect the Google search results directly. And for most of the people in the world Google is the only search engine they know and use for searching. People now want more and more +1s. But it will take some time to see the actual influence of +1. But the initial observation of mine says that it is affecting the search results. The more +1 you get for your website, the more Google will consider it a better website, thus will be getting an advantage in search engine visibility. Pages that have been tweeted, re-tweeted, and liked are seeing the greatest increases in search engine prominence, the same follows with +1. This shows the social authority that your page is having.

Despite of all these facts, I still believe that the better the content and information you provide for your visitors/customers, the better the search engine specially the Google, will consider you as a better resource for the its users. So doing all the latest SEO and SMO planning, get a well written content which is unique, gives the best information and meets your customers requirement. If you serve them well with quality, Google will pay you for it. 

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Article Flood invites you to offer your articles and content to get published to get better search engine advantage from blogging. 

Wednesday, April 20, 2011

SEO And SMO Should Go Together To Maximize Online Marketing For Increasing The ROI

The term SMO has revolutionized the Search Engine Industry. SMO is meant for increasing the exposure of your business, brand and product. It aims at creating a trust for your  business, brand and product. Whereas, SEO is optimizing your website to reach the top of the ranking in any search engine.


When you are at the top in ranking on any keyword users will click your site and look for the product and services they want. On the other-hand SMO aims at getting maximum business from the people who are in their network through various Social Media Platforms like Facebook, Twitter, MySpace, Stumble Upon etc.


But the new facts of Internet maketing tells that SEO - Search Engine Optimization is not the only responsible for the all the leads and business today. Today users are more inclined towards the search results which are having a social touch with them. Social Network presence are more influencing the people and this is all due to its touch with the people who re around him and who belongs to the society around him. 


But to give it more twist we must run SEO and SMO together. Following points must always be keep in mind while doing a business online:
1. Get in touch with people who are active on Twitter, Facebook and other such big Social Platforms. 
2. Local listing of your business on Google, Yahoo, Bing.
3. Share your presenttions and bideos which shows and talk about your business on nig sites which drive huge traffic like Slideshare, LinkedIn, Facebook, Orkut(though it is dying these days after the arrival of Facebook) and Youtube. The bideos and presentations must tell about your business efficiently.
4. Discuss about your business on Forums, Blogs, Business Networking Sites etc.
5. Get reviews from experts in your business and publish them. Positive reviews are more powerful for your good business nowadays than any other things. Reviews have affected many businesses in the recent months both positibely and negatively.
6. Integrate your website and Blog with Social Media where you have a good credential. It will boost your SEO ranking on the serch engine as well as increase your leads from targeted customers and eventually increasing your market.
Get the Best SEO and SMO Services . Request A Quote HERE   

Saturday, March 12, 2011

What Is Search Engine marketing


Search Engine Marketing or SEM is getting trafficand targetted visitors on your website from the search engine. It is shortened to call Search Marketing. 

SEM is covering two areas in detail:
1. Traffic through SEO process(Organic)
2. Traffic through Paid Seach or PPC(In-Organic)

SEM is not only getting traffic through paid search, as many people believe. SEM includes pure organic and usual seo methods also. 

There are some tools which are very much helpful in getting your SEM project chive success:
1. Keyword Research tools - you cn take refrences from two or three tools.
2. Links from different related websites and forums etc.
3. URL shorteners which help you in spreading your links on the web or on social media. It is used to wrap your original link. 
4. Web Analytics tools helps you in getting reports and different real time stats on your SEO and SEM project. 

SEO and SEM together is now taking the lead in getting high business to the clients eventually attaining high returns from their investment. In India SEO and SEM is a huge success.