Why Search Engine Optimization Process Is Getting Tricky and Complex?

Why Search Engine Optimization Process Is Getting Tricky and Complex?

To rank better on search engines, Seo’s and online Marketing Experts always find new ways to get more powerful links. In the process it happens that some Search Engine guidelines are not followed. And people can rank a less informative and less important site higher to the one which deserve the better ranking. To check these tricks and to provide its users the best online search results, Search Engines, especially GOOGLE updates its ranking algorithm too often. The recent algorithm which has become a nightmare for the SEO world is the GOOGLE PANDA.

Since February 11, Panda has launched various versions to give the best results and to check spam websites to rank higher. Seo Process has now become trickier and a rapidly changing process in terms of implementation. It has made the professional look for new ways of doing the quality work and delivering the project on time. 

Key factor being considered in a Panda Algo are:

1.       Quality Links

2.       Quality Content – After Panda Content (genuine) is the KING!

3.       Site Navigation

4.       W3c Validation

 etc. along with many other things which can affect a site’s Seo Campaign.  

What To Expect after Successful SEO Campaign

What Can You Expect after a Successful SEO Campaign?

 Some of the key awards you will get after a successful Seo Campaign are: 

1.       Increase traffic and quality of leads for higher conversions

2.       Drive top rankings for your most competitive terms and high-quality long-tail keywords

3.       Improve on-page content for relevancy, visitor readability and search engine spiders

4.       Improve PageRank, keyword rankings and link popularity through strategic link building and off-page services

5.       Better site visibility on local searches

6.       Brand awareness of your product and services offered

7.       Better Brand value!

8.       Customers from around the globe

9.       Better return on your investment (ROI)

10.   Global Presence

Factors Affecting Ranking Of Different keywords

Each keyword in a campaign has its own timeline and barrier to enter on the first page of Google's Search Result. The amount of time required for each keyword depends on the numerous critical factors outlined below. If it were easy, then everyone would rank in the top 10 results, but as there are only 10 spots for any given keyword, those ten spots are a commodity and represent tremendous value when you consider the worth of a popular industry specific commercial search query.

The amount of time taken for a keyword to rank depends on factors such as:

1.       The quality of on page done with keywords inserted in relevant Meta Tags.

2.       Keyword prominence on the site.

3.       Seo Optimized unique Content with useful information

4.       The overall site structure & navigation

5.       Invite the search engine crawlers too often on the webpages.

6.       Regular content Updation

7.       Number of competitive pages for the keyword which makes the competition

8.       Number of words in the keyword phrases (3 to 4 words keywords(long tail keywords) are considered to rank faster than the single or two words phrase keywords.)

9.       Number of quality back-links (links from other websites linking back to our site) should be increasing with the time

10.   Age of the website domain

11.   Regular SEO Offpage activities on the specific keywords regularly

12.   Time taken to load the webpage

13.   Proper modification of pages, proper naming convention of the pages

14.   Moreover professional SEO Experts strategies are also very important for the ranking to occur faster. Ranking can get delayed if proper strategy and regular monitoring is not being done by an expert.

15.   Analyzing the current algorithms which the search engines are following and changing the strategies accordingly.