What Is Ballpark SEO?

What Is Ballpark SEO?

By Ballpark SEO, we mean SEO Prices and Quotes. 

Suppose you want to make a proposal for an SEO project for a client, you approach him with some quotes along with some other required details(your achievements earlier, etc). So while sending the quotation you need to send the quote in such a way that it is nearer to the reality(don't mention that we will get you results in 1month/1week, etc, if you mention so, you need to show him with some proof of work which provided such results earlier).
So Ballpark SEO means quoting something which is near to the range or its scope for SEO.

A ballpark SEO is a more or less approach and a very rough calculation, for a SEO project. If a cost or amount is measured in the ballpark, then it is within the range that the person asking for the estimate expected, which can be a helpful decision making tool. We can use the ballpark SEO to decide whether a project is worth pursuing or not based on the rough measurements and general estimates. 

Search Engine Optimization ranges are quite broad. Factors to consider are the size of the site, the number of keywords you want to optomize for and the number of pages within you site that you want to optimize.
Many people fail to realize the search engine optimization is not about optimizing websites its about optimizing webpages in a website.

"If your planning at starting an SEO campaign ensure that you choose a well reputed and qualified company or consultant. In the long run, paying a little bit more for a quality consultant will be worth it!."

How You Can Add Your Site To Bing Webmaster Tools To Get Site Information

How You Can Add Your Site To Bing Webmaster Tools To Get Site Information

Bing has emerged as a very powerful Search Engine by the time is has been launched. Bing has included a feature called  Bing Webmaster Tools. By this tool you can track your sites performance on BING. The steps to do this is discussed below:
1. Go to http://www.bing.com/toolbox/webmasters/ and login with your live id. 
2. Look for "Submit a site to Bing" On the page that appears. 
3. Enter the URL of your Website and fill up the word verification CAPTCHA and Submit URL. 
And You Are Done. 


Another tool for your site on BING is - Webmaster Center
Enter Webmaster Center with the following link:
http://www.bing.com/webmaster/WebmasterManageSitesPage.aspx
Click on Add a Site>>
Fill up the form and Click Submit>>
And add the code given in your site under
and Go for the verification. And your site will be included in the Bing Search Engine.

Why Having More Quality Backlinks For Your Site Is Very Important??

Why Having More Quality Backlinks For Your Site Is Very Important??

"Backlinks Play Important Part In Your Websites Traffic & Popularity On The Web"
As we know being a SEO Professional, that Link Building is a very integral part of our business. Link Building make a website's inlinks on to another site and it leads to referrals traffic from there. Over all it help in getting good PR (Page Rank) for our site. 
So lets discuss about some general link building trends, techniques and terms which take part in the overall process. 
1. Link Popularity
Link popularity is a measurement of all the links coming into your site (or backlinks), as well as a measure of the quality of those links. According to the major search engines, if your website is good it should be linked to other website of the same theme like your website. If you have no incoming links from another sites, Search Engines think your website is of little relevance. The more links you have, the more “votes” you have on how popular your site is. Thus, the act of link building can be likened to campaigning.
All search engines factor link popularity into their algorithms, but they calculate it differently. As a general rule, Google is more interested in the quality of the links, while Yahoo is more interested in the total number of links to your site.
2. PageRank
Google uses PageRank to determine the quality of a given site measured on a scale of 0-10, with 10 being the highest. To see this number, you can install the Google Toolbar or use any of several browser add-ons. From Google’s point of view, having one link from a site that has a large PageRank counts more than many sites that have a lower rank. A page that Google has already rewarded with a decent PageRank (or PR for short) is sometimes called an authority page. Once you have a PR of 1, your site has some power. When your pages achieve a PR of 3, 4, or 5, you have “link juice” to pass on to other pages.
3. On-site SEO
The allocation of PageRank from one page to another within your site is sometimes called on-site SEO. An advanced form of the discipline is known as “PageRank siloing,” or “PageRank sculpting.” If you have a Web page with good PR, you can use that page to get other pages higher in the search engine rankings for specific keyword phrases.
NOTE -- We will discuss "PageRank siloing" & "Page Rank Sculpting" in a another post in detail. 
While off-site optimization plays a larger role in gaining natural organic traffic, you can still see between 20 and 30 percent boosts in rankings by properly optimizing your pages with on-page factors. 
4. Internal Linking Structure
Start with your title and header tags. The area to focus on is your internal linking structure. Basically, you want to link stronger pages to weaker pages of your site.
This concept of getting backlinks to a page internally is sometimes overshadowed by trying to acquire backlinks from external pages. Why not use the same concept and apply it to your internal linking structure and reap the rewards?
5. Nofollow Tag
Now, let’s say you have a shopping cart or link on your site that leads to a page that you don’t care to send link juice to. You can add a nofollow tag to the end of the link in your HTML code. This conserves your link authority and applies it to the links where you want to pass authority. A link using the nofollow tag looks like this: a no-followed link

How Much Time Yahoo Search Engine Takes To Crawl Your Wepages??

How much time yahoo search engine takes to crawl your wepages?

I have always noticed that Yahoo crawls less often to any web content than other Search Engines. Googles crawls faster. This makes Google more special for a website or blog. So the question is does Yahoo sets a time period for visiting a webpage. And what I found was that yes Yahoo Bot crawls a bit slower but it crawls regularly. 
A solution for this might be that you should bookmark your site on yahoo. 
But for some sites yahoo does better than Google and MSN. Some factors that may affect the crawl rate of your website are:
1. Server Response Time.
The better is the Server response time of your website the faster the crawlers will love to visit your site. Otherwise the crawlers will leave your page to make sure it is not overloading the server. 
2. Page Load Times
The faster your individual pages load, the more the crawlers can crawl your website pages. You can monitor the page load times of your website pages in Google Webmaster Tools. 
3. Your Content
If you have wonderful unique content in your website and you keep updating your site regularly then the crawlers will visit your website more frequently. 
4. URLs, Redirecting and Mising Pages
If you have issues related to URLs, Redirecting and Mising Pages then the crawlers will get stuck into it and will not love to crawl your pages unless you have sorted out those problem. You can see if there is any crawler issue with your site in Google Webmaster Tool. 
5. Bot Efficiency
You can adjust the crawl times of both Bing and Yahoo!'s bots by using a crawl-delay setting in your robots.txt file. Another good way of being able to tell if the other bots are indexing too slowly is by checking on Google's own crawl speed - it may be a good indicator as well.
Hope this information will also be helpful in letting you know why Yahoo crawler or other are slow in crawling your web pages. 

What Is KEI (Keyword Effetiveness Index)

What Is KEI (Keyword Effetiveness Index)

KEI is Keyword Effectiveness Index. KEI measures the number of searches for a keyword with the number of search results to point out which keywords are more effective and fruitful for your business. 
Suppose the number of searches for a keyword is 500 per month and Google displays 500,000 results for that keyword. Then the ratio between the popularity and competitiveness for that keyword is 500 divided by 500,000. In this case, the KEI 0.001. The higher is the KEI, the more popular your keywords are and less is the  competition. This gives you a fair chance for you to be on top with that keyword. 
However, the KEI makes no statement about the quality of the competition. While there might be only a few competitors in the search results, these competitors could be big players with big SEO teams and thousands of back links.
But do not panic if you don't have a better KEI. You can get on top with any keyword of your choice provided you put a lots of wise effort in your work. Yes wise Effort, mind it. Play with the search engines by following the basics of search engine techniques. And definitely you are gonna rock with your keywords in no time.