Why Having More Quality Backlinks For Your Site Is Very Important??

Why Having More Quality Backlinks For Your Site Is Very Important??

"Backlinks Play Important Part In Your Websites Traffic & Popularity On The Web"
As we know being a SEO Professional, that Link Building is a very integral part of our business. Link Building make a website's inlinks on to another site and it leads to referrals traffic from there. Over all it help in getting good PR (Page Rank) for our site. 
So lets discuss about some general link building trends, techniques and terms which take part in the overall process. 
1. Link Popularity
Link popularity is a measurement of all the links coming into your site (or backlinks), as well as a measure of the quality of those links. According to the major search engines, if your website is good it should be linked to other website of the same theme like your website. If you have no incoming links from another sites, Search Engines think your website is of little relevance. The more links you have, the more “votes” you have on how popular your site is. Thus, the act of link building can be likened to campaigning.
All search engines factor link popularity into their algorithms, but they calculate it differently. As a general rule, Google is more interested in the quality of the links, while Yahoo is more interested in the total number of links to your site.
2. PageRank
Google uses PageRank to determine the quality of a given site measured on a scale of 0-10, with 10 being the highest. To see this number, you can install the Google Toolbar or use any of several browser add-ons. From Google’s point of view, having one link from a site that has a large PageRank counts more than many sites that have a lower rank. A page that Google has already rewarded with a decent PageRank (or PR for short) is sometimes called an authority page. Once you have a PR of 1, your site has some power. When your pages achieve a PR of 3, 4, or 5, you have “link juice” to pass on to other pages.
3. On-site SEO
The allocation of PageRank from one page to another within your site is sometimes called on-site SEO. An advanced form of the discipline is known as “PageRank siloing,” or “PageRank sculpting.” If you have a Web page with good PR, you can use that page to get other pages higher in the search engine rankings for specific keyword phrases.
NOTE -- We will discuss "PageRank siloing" & "Page Rank Sculpting" in a another post in detail. 
While off-site optimization plays a larger role in gaining natural organic traffic, you can still see between 20 and 30 percent boosts in rankings by properly optimizing your pages with on-page factors. 
4. Internal Linking Structure
Start with your title and header tags. The area to focus on is your internal linking structure. Basically, you want to link stronger pages to weaker pages of your site.
This concept of getting backlinks to a page internally is sometimes overshadowed by trying to acquire backlinks from external pages. Why not use the same concept and apply it to your internal linking structure and reap the rewards?
5. Nofollow Tag
Now, let’s say you have a shopping cart or link on your site that leads to a page that you don’t care to send link juice to. You can add a nofollow tag to the end of the link in your HTML code. This conserves your link authority and applies it to the links where you want to pass authority. A link using the nofollow tag looks like this: a no-followed link

How Much Time Yahoo Search Engine Takes To Crawl Your Wepages??

How much time yahoo search engine takes to crawl your wepages?

I have always noticed that Yahoo crawls less often to any web content than other Search Engines. Googles crawls faster. This makes Google more special for a website or blog. So the question is does Yahoo sets a time period for visiting a webpage. And what I found was that yes Yahoo Bot crawls a bit slower but it crawls regularly. 
A solution for this might be that you should bookmark your site on yahoo. 
But for some sites yahoo does better than Google and MSN. Some factors that may affect the crawl rate of your website are:
1. Server Response Time.
The better is the Server response time of your website the faster the crawlers will love to visit your site. Otherwise the crawlers will leave your page to make sure it is not overloading the server. 
2. Page Load Times
The faster your individual pages load, the more the crawlers can crawl your website pages. You can monitor the page load times of your website pages in Google Webmaster Tools. 
3. Your Content
If you have wonderful unique content in your website and you keep updating your site regularly then the crawlers will visit your website more frequently. 
4. URLs, Redirecting and Mising Pages
If you have issues related to URLs, Redirecting and Mising Pages then the crawlers will get stuck into it and will not love to crawl your pages unless you have sorted out those problem. You can see if there is any crawler issue with your site in Google Webmaster Tool. 
5. Bot Efficiency
You can adjust the crawl times of both Bing and Yahoo!'s bots by using a crawl-delay setting in your robots.txt file. Another good way of being able to tell if the other bots are indexing too slowly is by checking on Google's own crawl speed - it may be a good indicator as well.
Hope this information will also be helpful in letting you know why Yahoo crawler or other are slow in crawling your web pages. 

What Is KEI (Keyword Effetiveness Index)

What Is KEI (Keyword Effetiveness Index)

KEI is Keyword Effectiveness Index. KEI measures the number of searches for a keyword with the number of search results to point out which keywords are more effective and fruitful for your business. 
Suppose the number of searches for a keyword is 500 per month and Google displays 500,000 results for that keyword. Then the ratio between the popularity and competitiveness for that keyword is 500 divided by 500,000. In this case, the KEI 0.001. The higher is the KEI, the more popular your keywords are and less is the  competition. This gives you a fair chance for you to be on top with that keyword. 
However, the KEI makes no statement about the quality of the competition. While there might be only a few competitors in the search results, these competitors could be big players with big SEO teams and thousands of back links.
But do not panic if you don't have a better KEI. You can get on top with any keyword of your choice provided you put a lots of wise effort in your work. Yes wise Effort, mind it. Play with the search engines by following the basics of search engine techniques. And definitely you are gonna rock with your keywords in no time. 

Is Submitting Your Site To PR 0 Site Is A Waste Of Time?

Is Submitting Your Site To PR 0 Site Is A Waste Of Time?

There is one very disturbing question that is coming in my mind about Directory submission process - Is Submitting Your Site To PR 0 Site Is A Waste Of Time? As I have been submitting my site to various directories from a directory list since last one month or so. Many of these directories are having PR 0 with only a few having PR 1 and above.
One thing that I have noticed during this process is that Those sites having PR 1 and more take a lot of time in fact months to approve the listing. But those with no PR take mostly a week to approve the listing. So the question is is this a good thing submitting on them. Will they help me improve my ranking and increase traffic to my site. Will Google count thse links of my site on PR 0 Directories? 
Out of this query and researching on the Internet after a lots of pain I got a few answers - 
Some says do not worry on PRs of the Directories. The main thing is the that you should submit unique Title & Descriptions for each submission. If you are using same set if Title & Description in each submissions then Google may not like this as a case of duplicate Content. Google may count the hundreds of the listing of your site on those directories as only 4-5 backlinks to your site. And regarding the PR of the directories, you never know what will be the PR of those sites after a year or so. It may be that after a year you will see that those sites have become very popular and their PR is also increased.  At that time you will not feel like you have wasted your valuable time and effort in submitting to those PR 0 sites a year ago. 
And above all every new site has a PR 0 at the start. But gradually after time will pass they attain a good PR(Like when your site was also a new one with no PR when you started your site.)
There is also a very good valid result out of my research that - look for the sites already listed in the category you are going to submit your site or in other categories too. If there are good big websites listed there, then be sure that there is waste of your time and effort. 
One another thing is that do check whether the pages of the directory where you are looking for a backlink for your site are getting indexed by Search Engines, otherwise you are wasting your time. You can also ping the pages where you can see your link live. This will help you in indexing your site in Search Engine database.
Also check whether the directory you have selected for submission will list your site in the directory for a long time or not.

You can also go for Article Submission/ Article Marketing, Blog Commenting, Forum Discussion with your Signature and Link Exchange for quality backlinks for your site. Do not forget to submit your sites link to all the search engines.
                                                                            

FAQ'S Related To Caffeine- New Indexing System

GOOGLE-CAFFEINE

All Internet & SEO concerned persons have atleast heard of the new Indexing system introduces by Google recently. At first Caffeine was in its Beta phase at users end. But now finally google has completed implementing the new system. This will now allow indexing fresh contents/new pages or the updated ones very faster.
Earlier the Google Indexing system was layer based formula. In this structure Google was indexing webpages on the web in layered based structure. So in this system some of the layers were getting refreshed very much faster and more frequently than other layers. According to the Google Blog the main layer was refreshed in a couple of weeks. And this layer system was mainly based on the PR of the website. It clearly means then that the website having PR 2 will be refreshed more faster than the website having PR 1.

1. What Is Fresh Content And How Is It Useful?
In a Good PR site the content get refreshed or we can say "cached" in only a few hours. But for a news site or very important public sites the informations are meant to be available to the public as soon as possible. In this case Google's Caffeine will visit the page and cache the new page quickly. The updated information will include the page title, description etc so it will be readily available to the public in a no longer time. Thanks @ Caffeine!!
2. How Caffeine Shows Fresher Contents More Quickly?
Google's New Caffeine is a continuous system globally. It adds new result/information in search engine database quickly and with the help of that database it shows fresh contents. Google has already started to real time search result through Twitter, but caffeine will make available fresh contents readily available very quickly from blogs, websites, news portals etc.
3. Caffeine Will Benefit Professional Bloggers Immensely Including Newbies!
If you are the one who is engaged most of the times writing web contents for blogs and websites and submitting your content to social bookmarking sites then your content will be refreshed or cached faster on the search engines. As for the blogs, Google is the chief contributor to their web traffic, so as a result of faster caching the content will get more traffic much faster. And the main thing is that the traffic will be organic. And any change in the content in the meantime will also be indexed by Caffeine as it will come to your site/blog. This will help bloggers like me also who are more concerned about posting blogs quite frequently if not more frequently.