Google's New Algo Change- Ethical SEO Rewarded

Under extereme pressure to improve the search results, on 24/02/11, GOOGLE announced that it has made a "BIG AlGORITHMIC IMPROVEMENT", That unlike other changes could be noticeable to its users. Google's Amit Singhal & Matt Cutts, announced this change.

This change has already affected 11.8% of the search queries. This update will be a setback to the sites with low quality content or more precisely copy pasted content or less informative content.

Based on this Algorithmic Update, Some sites will go up the ranking and some will fall in the ranking.

Read full articles on :
http://snasm.com/article/google-announces-big-algorithmic-improvement-search
http://searchengineland.com/google-forecloses-on-content-farms-with-farmer-algorithm-update-66071
http://googleblog.blogspot.com/2011/02/finding-more-high-quality-sites-in.html

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SEO Trends Which You Need To Take Seriously In 2011

SEO is one of those areas of online activity which evolves at a speed faster than the relatively easy-going dog years in which time on the web is measured. The cat-and-mouse game which is the norm between search engine optimizers and website owners has accelerated to the point where time is measured in stoat years (which means the ratio has gone from being 1:7 to being 1:32) and this makes it all the more important to be able to look and plan ahead.

But there are still trends you need to keep your eye on and adapt what you are doing to their ever changing importance.

1) Personalized search is only going to grow: On the web immediacy and customization spell out addiction which means that personalized search is a trend which will only get bigger and, inevitably, it will have an impact on SEO. Personalization (a Google and BING staple now) basically throws up a virtual ‘fence’ around the end-user which makes it harder to sites which do not have a solid pedigree to break through. This means that search now favors established websites, branded websites and websites which rely on social network recommendations in order to break through.

2)It’s a two search engine world: The convergence of the Yahoo/BING search has created a two-tiered world in search engines. Google continues to deliver the lion’s share of search results with a nearly 68% share in the US over June 2010 (according to Comscore) which means that worldwide Google continues to be well over the 80% mark. If you are optimizing your site Google is the one to aim for and since they are the market leader anything which works on them will work equally well (if not better) for the Yahoo/BING combination.

3) SEO spend will increase: This is a natural result of both personalized search (see trend #1) and the explosion of social media marketing (see search #4)each of which are taking search away from the automatic semantic web indexing which was the indication at the beginning of 2010 and are now making it an integral part of online marketing and online promotion. This means that unless you are lucky enough to have read and taken heed of SEO Help you really need an expert SEO who will do all the work for you and get your website performing the way it should.

4)Social marketing: Unless your website is on Facebook and Twitter and you are getting mentioned and your URL is passed around in the blogosphere, your company brand is (in the eyes of the search engines) going into a decline. This means that in terms of online presence you really need to have a clearly worked out, sustained and sustainable online marketing strategy which is designed to give you the kind of social marketing presence that will help your brand and search engine positioning.

5) The impact of the real time web is on the increase: Whether you Twitter or use the Facebook news stream or go in for live messaging the fact remains that real time marketing and even real time ecommerce are beginning to create an impact. From a web development point of view this is the next natural step. The web enamored us light years ago with flashing backgrounds and twinkling stars and has enamored us, every fast-paced year of growth since, with its ability to provide more and more interaction and connectivity. We are no longer content to spend money online, make a purchase and have to wait for a week before the goods arrive, nor do we want to send an email and have to wait three days to get a reply. Unless you have worked the real time web into your marketing you will only be repeating what everyone else is doing right now.

6) Twitter is more than just a microblogging site: The instant messaging and retweeting capability offered by Twitter make it perfect as a research and prediction tool. Used properly it can allow you to find out what your competitors are doing and which topics are trending, both vital for the development of a coherent online strategy designed to allow you to actually get somewhere with your website.

7) More online queries will result in less traffic for websites: This sounds a little oxymoronic but it’s not. Time continues to be at a premium and online we are driven to do things faster and faster. This is one of the reasons Google and Yahoo/BING try to answer queries straight from the search engine query box, making their sites faster and stickier. The result is that when you create content which answers specific questions succinctly the chances are that that content will answer a query straight out of the search engine query box rather than get visitors to your site. This then puts the pressure on you to create content which is more complicated, delivers real value as opposed to a two-sentence fluff you can get anywhere on the web and which truly engages the online visitor.

8) Focus on conversion targets as well as numbers: SEO has always been about building traffic to a website. The new breed of search engine optimizers however aims on building traffic which is far more targeted than before and the conversion rate as well as ROI ought to be higher. This is a trend which will only become more and more important as virtual fences begin to go up and the pool of potential customers you fish in will only get better.

Provided you factor in all this in your online marketing strategy there is no real reason 2011 does not turn out to be a great year for you and your online business.

For Quality SEO Services Visit:  Greenhat Softech SEO Services

Experience Web Designing Services In Greenhat Softech

Welcome To Greenhathat Softech! Your one stop destination for all your Web needs. We the team at Greenhat Softech are a bunch of Experienced IT Professionals, dedicated to serve the clients to help them grow. We are here to Serve you!

Greenhat is a Complete IT hub where you will be severed with all you IT and Web needs like Web-designing, Web-development, SEO Services, It Training, Networking Solutions and AMCs. We have a excellent team to help you with all your needs. We aim to help you grow your business.

We believe that a affordable and expert web designing service provider is the need of the clients who have small business but wanted to grow. So here we are as a www.greenhatsoftech.com

We have a in-house team of Web Designers who have years of industry experience and they are well equipped with all the industry technology and are also aware with the latest web-designing trends. The team has individually and separately served for many business unit and business establishments in the past. They have a lot of clients who are well satisfied by their services. We wish that now with Greenhat Softech, they will continue to work with the same dedication and passion and will serve the clients of Greenhat Softech well.

We promise that we will deliver you the most affordable and the best services in Web Designing in Delhi.

Some SEO Facts To Help Your Site Get Ranked On SEarch Engines

Importance of quality backlinks for your site

Backlink plays  important role in the websites traffic and in maintaining the popularity of your site.

As a SEO  professional we know that Link Building is very essential for SEO practices.

It helps in linking websites links on another site. It is also helpful  in making a good page rank for our site.

LINK POPULARITY

Through link popularity we measure the number of links coming into your site as well as the quality of those links. Major Search Engines say that if your website is good enough then it should must be linked with other website of same theme. Search Engines will consider your site as irrelevant if there are no incoming links on your site.

Different search engines have different algorithm factors for link popularity. Some consider the quality of links on your page while other consider the number of links on your webpage.

PAGE RANK

Page rank varies from 0-10. If a website is having 10 page rank it means that this website is in the top list of  search engines. Google toolbar or several add-ons browsers can be used to see the page rank. According to Google if  a lower ranked page gets a link from a higher ranked page then that link will count more than those of lower ranked webpage. If  your webpage has 1 page  rank then it means  that your webpage has some powers. Page rank of 3,,5 is considered good enough for any website.·

INTERNAL LINKING STRUCTURE

The area to focus in case of internal linking structure is the title as well as the header tag. As in this case we are trying to link stronger page to weaker pages in our site. These tags are those tags that can be used at the end of your link in HTMl codes. This conserves your link authority and can apply it to the link where we want  to pass authority.                             

We at Rendering Digital are bound to follow strict SEO rules to get your site into Search Engine Ranking to help you achieve higher ranking.

The Most Successful SEO Techniques In 2010 - Simplified

The Most  Successful SEO Techniques In 2010

SEO Techniques in not something very much hard, impossible task. Its all about performing some very tricky trends of SEO that are very much the basics of SEO. The main thing that employs a SEO is that the Client want a targeted Website traffic with a goal and intention to increase their sales and also to increase brand awareness.

ofcourse the website needs some very good product display, graphics and very high quality webdesigning skills and work so that the customers will like the clients products. But still if the client needs better output from the website the most important thing is that the Web Designer should be in touch with the SEO specialist at the time of finalizing the website.In this way the results for the clients can be outstanding.

An effective website optimization drive let the search engine index a site and to come on top on the most important keywords that bring client who can be prospective buyers. For that you need to know the basics as well as the awareness about the latest techniques employed is also as important as anything. The other very important thing to know is that you must understand the nature and  key factors of the targeted market sector. s you can let you client be on top on the sales term by targtting keywords if you know and understand what others do and what they are doing.

The other very important spect should be for a SEO Professional that he must have the target to bring traffic from HUMAN VISITORS. Yes, Human Visitors as they are the one who can be the customer for the client. That is, they can increase the conversion rate for the client. For this thing the most important thing is the content of the website in each and every section. Yes the content is always the king and it will remain the king for long. The content should be fresh, unique, informative and relevant to the search query.So the content for  SEO is very important factor. The quality content lets the natural visitors find you in the search engine.

Now talking about the SEO techniques there are both good and bad SEO techniques. But the bd ones should not be employed at ny cost and should be avoided. Bad techniques are like use of Hidden Texts, Optimization of Irrelvant Keyword phrases, Link farming, Linking site with not so or not t ll relevant theme sites, keyword stuffing etc. These techniques are very bad in  terms of  clients business and conversion rate. But applying these techniques cn lead to ban from from the Search Engine Index. So its very important to select the best SEO Service available nd not the cheapest service available.

A SEO also must be ware of the market trends, and he must also work on analysing the competitors strategy, The consumers mind, and he must do extensive research on the keywords to optimize. So the SEO Specialist's service cn also be called as that he is an Integral part of the Internet Marketing Team.

The main factors that are the basis of  SEO project are:

1. Domain Name: Domain name should be one of the keyword related to the business and tht should be very important. Try selecting a domain name (keyword based without ny hyphen.)

2. Domain Extension: If business is global use .com, .net, etc, and if it is country specific use .co.in, .nz, .co.uk etc. according to the country of your living.

3. Hosting: Hosting in the country where you focus to target your business is also a good aspect.

4. Url Names: Choose the nme of different pages according to relevnt keywords.

5. Robots.txt File: Robot.txt file help permiting or denying access to crawlers to crawl through your site pages.

6. Navigation: It must be the simplest

7. Meta Tags: Its one of the important spect nd a part of on page SEO Technique. It includes a Title, Description nd keywords. Though keywords are now less counted by some search engines. It should be unique for each different pages.

8. H1 Tags: Use this for the short on page content description. H2 and H3 Tags- Use for Headings for sub category's within the Content.

9. Internal Keyword Link Strategy: Use targeted keywords of your site to link between pages of the site.

10. Image Alt Tags: Helps with Accessibility.

11. The site should confirm to the W3C standards.

12. Site: Create and submit sitemap's - formatted in either .xml -.htm - .txt.

13. RSS Feed: Create and submit RSS feeds to relevant feed directory's

14. Article Submission: Create and submit Articles

15. Link Building: Find relevant websites within the same market sector or niche and form a link partnership. A link exchange should be made by utilising relevant keyword Anchor Text.

16. Relevant Directory Submission: Submit your website to relevant or industry related directory's.

17. Social Media: Utilise relevant Social Networks and Forums related to your Market Sector.

18. Blogs: Utilise Blog sites relevant to your Market Sector. Try To post blogs on your market sectors keeping in mind your website.

19. Try linking your website with .org, .gov and .edu sites. Linking with these site gives your link high value in comparision to other sites.

The above factors are proven SEO Techniques, that will help increase targeted traffic from achieving good or high ranking search engine positions. Following these steps effectively will lead to traffic for your website and increasing your clients business.